How should a medical clinic do AI SEO?

Start from the questions patients actually ask, turn them into structured FAQs and answer blocks with FAQPage schema and E-E-A-T authority (physician bylines, reviewer markup). That works toward being referenced by ChatGPT, Google AI Overviews, Gemini, Perplexity, and Claude — what we call AEO and GEO.

How important is Local SEO for a medical clinic?

Very important. Patients search by “district + specialty” (e.g. “chiropractor in Central”) or “near me”, and rely on Google Maps and the Business Profile. Optimising the Google Business Profile, local keywords, medical-directory citations (NAP consistency), and reviews is central to local patient acquisition.

How do we get a clinic recommended by ChatGPT?

No one can guarantee an AI recommendation. What we do is build E-E-A-T authority, structured content, and entity consistency (GEO) so generative AI more readily understands, trusts, and references your clinic — improving the chance of being suggested.

What is GEO, and how is it different from AEO?

GEO (Generative Engine Optimization) focuses on building E-E-A-T authority and entity consistency so generative AI like ChatGPT and Gemini understand, trust, and reference your clinic. AEO leans on answer formatting and structure; GEO leans on authority and trusted sources — the two work together.

How are you different from a general digital-marketing agency?

We focus only on the medical industry and cover SEO, AEO, and GEO together, with a working knowledge of medical clients' acquisition costs, advertising rules, and patient search behaviour. Most general agencies rarely combine all three, or understand medical compliance.

Do I have to do both SEO and a website?

Not necessarily, but a weak technical base slows SEO down — so clients on a 6-month SEO plan pay only HKD 10,000 for a rebuild.

Medical advertising is regulated — is SEO a problem?

SEO is organic-search optimisation with informational, educational content written with Hong Kong's medical advertising rules in mind — one of the safest online acquisition channels for the medical industry.

Do you guarantee rankings or a number of enquiries?

No. We do not guarantee rankings, traffic, enquiry volume, or AI citations. We focus on building a sustainable, compliant system and reporting progress transparently.

Medical SEO / AEO / GEO Services

SEO / AEO / GEO monthly services and medical website builds / rebuilds for Hong Kong clinics — all aimed at one thing: helping patients find you when they search.

Capabilities

Five capabilities, one system built for medical

From Google ranking and AI citations to local maps and the site foundation — all built for clinics, and connected as one system.

SEO

Content, technical foundations, and keyword strategy that make your clinic easier for patients to find in Google's organic results.

Keyword research & topic planning
Monthly SEO content production
Technical SEO & site-structure optimisation
Rank and traffic tracking

AEO

Structured content and schema that optimise your site to work toward being cited as an answer source by ChatGPT, Google AI Overviews, and Perplexity.

Structured FAQs and answer blocks
Schema markup deployment
Question-led content architecture
Working toward featured snippets

AI engines covered

ChatGPT · Google AI Overviews · Gemini · Perplexity · Claude

GEO

E-E-A-T authority and entity consistency that help generative AI understand, trust, and reference your clinic — visibility for the AI era.

Physician Author schema, Medical Reviewer markup (physician supplied by the clinic)
Entity consistency and knowledge-graph signals
Credential and qualification presentation
AI-citation tracking and optimisation

Local SEO

Clinics live on nearby patients. We optimise your Google Business Profile and local search so you surface for “chiropractor near me” and map results.

Google Business Profile optimisation & management
Local keywords (district + specialty)
Medical directories & citations (NAP consistency)
Map Pack presence & review strategy

Technical Development

Next.js builds engineered for SEO from the foundation up: fast, responsive, and cleanly structured.

Modern Next.js site architecture
Core Web Vitals performance
Bilingual structure (TC + English)
Full schema-markup deployment

Monthly service

SEO / AEO / GEO Monthly Plans

Foundation Plan

A solid, compounding search and AI-visibility foundation for a single clinic.

HKD 15,000/month

SEO + AI-search optimisation (Google · ChatGPT · Gemini)
15 target keywords a month, with ongoing optimisation and ranking-progress reports
15 bilingual (TC + EN) SEO blog articles a month
10 service-page optimisations a month
6 case-study pieces a month
Website maintenance & monthly updates
Monthly SEO data report

Book a Free Consultation

Growth Plan

A faster content, authority, and AI-citation cadence for multi-location or highly competitive specialties.

HKD 20,000/month

SEO + AI-search optimisation (Google · ChatGPT · Gemini)
25 target keywords a month, with ongoing optimisation and ranking-progress reports
20 bilingual (TC + EN) SEO blog articles a month
15 service-page optimisations a month
8 case-study pieces a month
Website maintenance & monthly updates
Monthly SEO data report
Local SEO business-profile optimisation
2–3 backlinks a month

Book a Free Consultation

Enterprise / Multi-location Plan

For medical groups, multi-location practices, or aesthetic chains — unified search and AI visibility across branches, quoted to scale.

HKD 30,000/mo and up

Everything in the Growth Plan
Unified Local SEO across multiple branches / brands
Dedicated SEO strategist and quarterly strategy reviews
Priority content scheduling and a faster publishing cadence
Deep content and authority-building for competitive specialties
4–6 backlinks a month
Custom quote based on branch count and specialty competitiveness

Book a Free Consultation

Both plans start from a 6-month minimum, then continue month-to-month.

Specialties

The medical specialties we serve

Chiropractic

Patients search “chiropractor recommendation”, “which doctor for back pain”, “scoliosis”. We use symptom-led long-tail keywords and educational content so your clinic shows up during their research stage.

Orthopaedics

“Knee pain”, “frozen shoulder”, “chronic pain” carry huge search volume. Specialty articles build authority, and page optimisation channels that search traffic toward appointment enquiries.

Physiotherapy

Searches like “physiotherapy”, “sports injury”, “post-op rehab” show patients actively seeking help with pain and recovery. Symptom and rehab content channels them to your clinic.

Aesthetic Medicine

Aesthetic medicine is the most competitive, with the highest ad costs. SEO content assets amortise acquisition cost over time, and AEO gives you a chance to be cited in “which aesthetic clinic is good” style AI answers.

Dermatology

“Eczema”, “acne”, “dermatology” carry high, often long-running search demand. Symptom-education and skincare content puts your clinic in front of patients during their research.

Dentistry

Dentistry commands huge Hong Kong search volume — “scaling”, “braces”, “dental implants” are steady entry points. Procedure and transparent-pricing content turns high-intent searches into enquiries.

Ophthalmology

“Cataract”, “laser vision correction”, “eye doctor” carry huge, high-value search demand. Condition-education and procedure content build authority and reach patients in the research stage.

Chinese Medicine

“Chinese medicine” and “TCM practitioner” carry very high Hong Kong search volume. Topic content on wellness, acupuncture, and pain builds authority and improves Google Maps and AI-search visibility.

Paediatrics

Parents search “paediatrician”, “child fever”, “vaccinations”. Content on the health topics parents care about builds trust, and local SEO captures nearby-care demand.

Gynaecology

Gynaecology searches are highly private — patients rely on Google and AI search rather than asking around. Keywords like “where for a gynae check-up” or “endometrioma symptoms” are steady entry points.

Health Screening

“Health check-up” and “screening packages” draw tens of thousands of searches a month — one of the largest private-pay demands in Hong Kong. Content explaining panels and FAQs captures this high-intent traffic.

Mental Health

“Psychologist”, “emotional issues”, “anxiety” are private searches — patients research online before reaching out. Mental-wellness education content builds trust and lowers the barrier to seek help.

Other Specialties

Obstetrics, ENT, gastroenterology, reproductive medicine, urology and more all fit the same SEO / AEO / GEO methodology — get in touch.

Website build

Medical Website Build / Rebuild

A bilingual website designed for medical practices, engineered for SEO from the ground up.

HKD 20,000 one-off; HKD 10,000 for clients on a 6-month SEO plan.

What's included

Modern Next.js architecture, responsive and mobile-first
Bilingual structure: Traditional Chinese + English
Core pages: home, about, services / treatments, team, FAQ, blog, contact
Appointment / enquiry form and direct WhatsApp button
Full schema markup (Organization, MedicalBusiness, FAQPage, etc.)
Google Analytics 4 + Search Console setup
Baseline technical SEO (hreflang, sitemap, robots.txt, canonical)

Estimated delivery in 2–4 weeks
50% on signing, 50% on launch acceptance

Frequently Asked Questions

Not sure which plan fits?

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